Dr. Natalie Petouhoff and I spoke this week at a Focus roundtable about social customer service. We shared success stories and offered suggestions for offering stellar customer service via social media, while still achieving ROI. Discussion topics covered:
- Key tenets of successful social customer response strategies
- The best social media channels for customer services
- Metrics used to determine & measure ROI
Click here to hear the event replay.
We didn’t plan it this way, but this is also an unofficial run-up to a new eBook we'll be releasing on Kindle and PubIt in the next week or so.